Advisory board

Michael Hurlston
Advisory Board Member

Michael joined embedUR systems as an advisory board member in Aug 2019. He currently serves as President and Chief Executive Officer of Synaptics Inc. a leading developer of human interface solutions, and has also served on the Board of Directors of Ubiquiti Networks since August 2016.

A highly successful technology executive, Michael was previously CEO and on the Board of Directors of Finisar Corporation an optical communications company. This followed senior leadership roles in sales, marketing and general management at Broadcom.

Prior to joining Broadcom in 2001, he held senior marketing and engineering positions at Oren Semiconductor, Inc., Avasem, Integrated Circuit Systems, Micro Power Systems, Exar and IC Works. Michael has a B.S.E.E., an M.S.E.E. and an M.B.A. from the University of California, Davis.

Anand Oswal
Advisory Board Member

Anand joined embedUR systems as an advisory board member in May 2020. He currently serves as Senior Vice President and GM at cyber security leader Palo Alto Networks.

Prior to this he was Senior VP of Engineering for Cisco’s Intent-Based Networking Group where he was responsible for building the entire set of platforms, from switching, routing and wireless to IoT and cloud services, that make up Cisco’s extensive enterprise networking portfolio. Anand joined Cisco via the acquisition of Starent Networks, a leader in mobile packet core gateways.

Anand is a gifted, dynamic leader, highly experienced in building strong, diverse, and motivated teams. He holds more than 60 U.S. patents and has both a bachelor’s degree in telecommunications from Pune, India and a master’s degree in computer networking from University of Southern California.

Leadership Team

Rajesh C. Subramaniam
CEO & Founder

As Founder and CEO, Rajesh has led embedUR systems through a decade of profitability and successive growth averaging 35% per year, and has built a loyal customer base among F500 Network and Telecom equipment providers.

With a Masters in Electrical Engineering from University of Arkansas, Fayetteville and an unrelenting determination, Rajesh rose quickly through the engineering management ranks at various startups and public companies such as Schlumberger, Bay Networks, Atoga Systems and ARRIS, designing enterprise and carrier network equipment during the 90’s Silicon Valley boom.

These experiences led Rajesh to envision a flourishing market for embedded-systems for networking equipment and connected devices, so in 2004, together with others from Atoga he founded embedUR.

Samir Virmani
Co-Founder, Vice President Solutions Engineering

Samir has served in various engineering capacities within embedUR systems since its inception in 2004. He brings close to 20 years of engineering experience in Control & Data Acquisition Systems, Enterprise Wi-Fi, Data Networking and Residential Gateway solutions.

He started his career in Data Acquisition systems with stints in India and US prior to helping deliver an ATM based Multi-Service Provisioning Platform at NET. He then went onto build Packet Over SONET/SDH based Multi-Service Provisioning Platforms at Atoga System prior to joining embedUR Systems. Here he has led and delivered multiple critical projects in various technology areas. Samir holds a Master's in Computer Applications from University of Pune, India.

Jason Schouw
Vice President of Sales & Business Development

Jason is responsible for embedUR systems’ global business development, sales, and sales operations.

Jason has over 28 years of diverse domestic and international experience establishing and growing profitable businesses in semiconductor, telecommunications, wired and wireless networking, computing, storage, and consumer electronics markets.

Jason has led sales efforts for VC funded start-ups as well as multinational, publicly held organizations, like Agere Systems, NetLogic Microsystems, Broadcom, and Samsung.

Jason earned his B.A. and M.B.A from the University of California, Irvine.

Eric Smiley
Senior Director, Business Development

As a Business Development and Product Management leader at embedUR, Eric works closely with customers and partners to leverage embedUR expertise and technology to solve new networking challenges. He also leads product strategy for embedUR's core Wi-Fi networking IP.

Studying at Duke University, Eric earned undergraduate and Master’s degrees in Electrical Engineering and co-founded a Wi-Fi security start-up. He continued his career at Hatteras Network as a QA and Sales Engineer gaining Carrier networking deployment experience.

This led to an opportunity with a dark fiber service provider to design, deploy and manage networks for School districts. Eric then joined LVL7 Systems as a Field Applications Engineer helping to market Switching and Wireless software solutions for embedded networking products. When Broadcom acquired LVL7, Eric stepped into a Product Line Management role assisting with the formation and rapid growth of Broadcom’s Enterprise Wi-Fi group.